ai writing tools
The 10 Best AI Writing Tools to Try in 2025 [Tested Manually]
Author: Margarita Loktionova
19 min read
July 29, 2024
Table of contents
Looking for the best AI writing tool for your specific needs? We’ve got you covered.
We selected and manually tested dozens of AI content tools to put together this 2024 guide.
It covers all types of AI software, from SEO and copywriting to blogging, content automation, and creative writing.
How We Created This List of AI Writing Tools
To put together this list of AI writing tools, we used and tested each one of them for several months. Our analysis was based on the following criteria:
- How easy the tool is to use
- The quality of the content output
- The breadth and depth of features offered
- Pricing structures and affordability
- Overall effectiveness and performance
- The tool’s research capabilities
- The quality of data
- Real-life reviews
How to Use AI for Content Writing
AI can help you with various content marketing activities, from ideation to copy optimization.
But it's best to use it as a tool, not as a replacement for human writers and content specialists. This way, you'll combine AI's analytical capabilities with human creativity and insights.
The top AI content use cases include:
- Generating topic ideas
- Gathering relevant information
- Creating first drafts to revise
- Optimizing content for search engines
- Proofreading and editing
- Customizing content for different audiences
- Translating into multiple languages
- Summarizing longer content
Best AI Writing Tools to Try in 2024
1. Semrush’s Content Toolkit: Best AI Writing Platform for SEO and Small Teams
Semrush’s Content Toolkit gives you everything you need to create full-length, SEO-optimized blog posts.
It combines Semrush’s real-time SEO data with AI to take your content from idea to publication—making it ideal for small teams and solo marketers.
Start with the Topic Finder to discover high-potential blog ideas based on real search trends.
Key Features:
- Suggests high-impact content ideas based on Semrush’s real-time SEO data and AI analysis
- Lets you set your own brand voice and apply it across all future content
- Generates SEO-ready content, analyzing search intent and integrating your target keywords in your focus region (up to the city level)
- Lets you create content briefs based on competitive analysis
- Sends content directly to your WordPress site
2. Jasper.ai: Best AI Writing Tool for Enterprise Team
Jasper AI is one of the industry’s best-known AI writing tools.
With 50+ content templates, Jasper AI is designed to help enterprise marketers overcome writer's block.
Key Features:
- Creates content based on your writing style and brand tone of voice
- Generates images with Stable Diffusion
- Turns a single brief into a multi-channel marketing campaign
- Offers a vast library of predefined templates for various content formats
3. Copy.ai: AI Content Tool for Marketing and Sales Automation
Copy.ai shares several similarities with Jasper. They both offer content creation features, cater to the enterprise audience, and are powered by AI.
Key Features:
- Over 100+ copywriting templates and tools
- An AI-powered language translator which supports 25+ languages
- A robust AI marketing and sales automation platform
- Tools to design your own workflows and complete tasks faster
4. Anyword: AI Writing Platform for Enterprise Marketing Teams
Anyword is another data-driven AI tool designed for enterprise marketing teams.
Key Features:
- Predictive performance scoring to evaluate copy effectiveness
- Versatile copywriting capabilities for emails, ads, websites, and more
- Customization options to align with brand voice and audience preferences
5. Writesonic: AI Content Tool for Creating Quality Copy at Scale
Writesonic is an AI-powered writing assistant that simplifies content creation for marketers and businesses.
Key Features:
- Generates articles and other long-form content
- The blog constructor allows for custom configuration—for example, finding pages for interlinking, selecting headings, choosing how to present citations, etc.
- Includes tools for SEO optimization
- Allows for language and tone customization to match brand identity
6. Rytr: The Best Affordable AI Writer Tool
Rytr offers AI writing assistant capabilities at a lower price than most of its competitors.
Key Features:
- Generates various types of content in seconds, including emails and social media posts
- Easy-to-use interface with customizable content creation options
- Offers multiple tone-of-voice types to choose from
7. Sudowrite: Powerful AI Tool for Creative Writing
Sudowrite is a creative partner that uses advanced AI technology to assist new and experienced authors create good stories.
Key Features:
- Takes AI-generated storytelling to the next level with colorful descriptions
- Helps creative writers outline, write, and edit a novel in less time than traditional writing
- Analyzes character, tone, and plot arc
8. ChatGPT: AI Chatbot for Generic AI-related Tasks
ChatGPT uses large language models to produce conversational texts.
Key Features:
- Simple chat functionality for all tasks
- Useful for brainstorming and generating visual and text content
- Lets you upload CSV files and analyze the data
9. Wordtune: AI-powered Suggestions for Content Writing
Wordtune is your AI companion for writing content on the go.
Key Features:
- Content rephraser to suit tone, clarity, and formality.
- Basic grammar checker
- AI-powered auto-complete feature
10. Gemini AI: AI Chat with Improved Writing
Gemini is a data-trained language model chatbot to communicate in a human-like manner.
Key Features:
- Information retrieval through Google search
- Lets you double-check Gemini’s responses using the “Google” button
- Useful for writing less robotic-sounding copy
- Multilingual communication
FAQs
How to Select the Best AI Writing Software
Consider the following when shopping for the best AI writing tool:
- What content formats can it generate?
- Is it structured in a DIY format?
- How much does it cost?
- Is it easy to use?
- What is the quality of the content it produces?
- Can it source up-to-date information?
- Does it offer SEO data?
- Does it offer responsive support?
How Do AI Writing Tools Work?
AI writing tools work by using natural language processing and large training data sets to generate drafts based on user prompts.
This data can include books, articles, code, and even social media conversations.
Choosing the Right AI Writing Tool for You
Remember that AI isn’t without its faults and limitations.
Think of AI tools more as a writing partner to assist your content marketing strategy than an independent contractor.
Use AI to help scale content while utilizing expert human oversight to keep quality and accuracy at their finest.